18 Apr Northern Kentucky University and WNKU
By now, you may have heard that our owner, Northern Kentucky University, is seeking a broker to explore the sale of WNKU and its three FM frequencies in light of the prospect of significant cuts in state funding. We know you have questions, and we’re committed to providing honest communication with our members and supporters so that you can make decisions regarding your membership accordingly. Below are some frequently asked questions with answers, but we encourage you to email us at firstname.lastname@example.org or call us at 859-572-6500 if you’d like to discuss further. We’ll answer your questions to the best of our abilities.
Q: Is WNKU shutting down?
A: No. Our owner, NKU, is seeking a broker to help assess our future, which could include a possible sale somewhere down the road. In the meantime, however, we will remain on the air and our operations will not be interrupted. We are going to work harder than ever to make WNKU the best it can be – to sound better than ever, operate more efficiently than ever and continue serving Greater Cincinnati with the best in new and local music on-air, online, and in the community for as long as possible. Even if all three frequencies are eventually sold, it does not necessarily mean the end of WNKU as we know it.
Q: Why is NKU doing this?
A: NKU has been providing a significant subsidy to WNKU’s operations for many years. With the prospect of significant cuts to NKU’s state funding ahead, the University must examine all activities in order to align its limited resources with its core mission: educating our students.
Q: Didn’t you just revamp the format? Have you given it enough time for it to work?
A: The University is simply exploring its options at this time.
Q: How can I support WNKU?
A: Be patient with us through this process. Keep listening, and keep telling your friends about WNKU. If you’re so inclined, make a donation to show your support of WNKU. You can donate here. Listener-supported radio is what we are. That hasn’t changed, and as long as the lights are still on and we’re still playing great music, we need the support of our listeners. Will your contribution today help ensure the future of WNKU for many years to come? We honestly can’t say for sure, but we know for certain that the odds are stacked against us without listener support. Every dollar donated to WNKU serves as mounting evidence of the importance of this station in our community.
Q: What happens if I make a donation to WNKU and the station is sold? Can I get my money back?
A: A donation to WNKU today is an irrevocable show of faith. It is a contribution to support everything we have been and everything we hope to be. With that in mind, as a division of Northern Kentucky University, WNKU adheres to the University’s gift acceptance policy which can be found here.
Q: What is the timeline of this exploration of sale?
A: The RFP was issued on April 8. It will be out for 2-4 weeks; after it closes, the University will select a broker. Then, the University will work with a broker to establish a timeline.